In student towns up and down the country, the one day festival has become a mainstay of that post-exam, early summer haze. And in a fortnight’s time, the freshest addition to our May Week tradition, Strawberries and Creem, will take over Haggis Farm; bringing with it a distinctive mix of RnB, grime, hip-hop, disco and “whatever else gets the people moving.”
After welcoming Skepta and General Levy to the city last year, the third edition of this annual festival will take place just south west of Cambridge and promises to offer the perfect end to the year for those of us who would prefer to get sloshed in a field than in a tuxedo. And this year’s line-up does not disappoint, offering a tantalising mix of huge names and upcoming stars. Headliner is RnB legend Nelly, who will be appearing in his only UK festival this summer and will be joined by grime hero Kano and the likes of David Rodigan, Snakehips, Big Narstie and Kurrupt FM throughout the day. The line-up has turned heads far further afield than Cambridge; news that Radio One and One Extra will be covering the event on the day is sure-fire evidence of the festival’s growing reputation.
The beauty of S&C is that it is open to locals and students; a welcome change from our closed off May Ball culture. Attracting such big names to Cambridge will hopefully put the city and its music fans on the map and anything that helps to open up and diversify the club scene here should be welcomed with open arms.
This year’s impressive musical line-up is matched by the other vital element of any May Week event; food. A collaboration with Deliveroo mean a whole host of delicacies are promised onsite, and everything from Nanna Mexico to churros and a duck rotisserie are set to be floating around and served up by Deliveroo drivers. The organisers seem to have thought of everything this year- even England's first UEFA EURO 2016 game, England vs Russia, will be screened live on a giant outdoor cinema.
Alfie Lambert, from the festival’s senior organising team, told TCS, “We are incredibly excited to be bringing Nelly and Kano to Cambridge for this year's Strawberries & Creem. Nelly is an international superstar that many of us grew up listening to – he's also a UK festival exclusive for us so it's a big deal. Kano of course just released his landmark "Made in the Manor" album and is one of the biggest names in UK underground music right now.”
“Everyone on the team is looking forward to seeing everyone dancing and having fun in the sunshine,” he added. It seems like Strawberries and Creem has become an essential part of the Cambridge summer calendar for many students and locals; and whilst I cram for the last few days of exams, I eagerly await to see what this year’s offering pulls out of the bag.
Strawberries and Creem takes place on June 11th and tickets are still available.